Video trends

Guides and insights from the Video Industry

Read all about online video, on-demand and live streaming trends. Browse through our guides and articles to extend your knowledge in video!

api.video Video Trends blog articles

LATEST ARTICLES

video codec design principles

Video trends · 4 min read

The five design principles applied to every software video codec

Video codecs have diverse use cases, but they all adhere to the same basic design principles.

Erikka Innes · July 14, 2021

RGB color model

Video trends · 6 min read

Why is RGB the predominant color model for computers, TV and video?

Why do we use RGB more than other color models? How do we use the way human vision works to more easily compress color data in a codec?

Erikka Innes · July 12, 2021

picture rendered in 3 colors

Video trends · 4 min read

The two most popular color models that are used in print, digital images and video

Find out what the most popular color models are and what you see them in every day!

Erikka Innes · July 8, 2021

light

Video trends · 3 min read

The five basic principles of video compression

Video compression is a complex and detailed topic to learn about. But if you're in a hurry, you can quickly learn the five basic principles of video compression. This information applies to video on demand and video streaming.

Erikka Innes · July 6, 2021

black and white picture of an eye

Video trends · 4 min read

5 ways the human eye impacts how we do video compression

The strengths and weaknesses of the human eye greatly impact the way we create video compression standards. If you know a little about how human sight works, you can make better choices when you optimize your video compression.

Erikka Innes · June 16, 2021

film reels

Video trends · 13 min read

The history of video compression standards, from 1929 until now

Video compression may seem very modern, but it has a long history that goes all the way back to 1929, when it was first suggested for analog video!

Erikka Innes · June 9, 2021

Apple TV picture

Video trends · 3 min read

What is OTT and what is OVP?

Over the top (OTT) is video content that reaches viewers via the Internet instead of traditional methods like cable or satellite providers. OVP stands for online video platform and it's the system that can be used to deliver OTT content.

Erikka Innes · May 13, 2021

Netflix Screenshot

Video trends · 3 min read

Python and Java, the preferred programming languages of Netflix

Does Netflix use Python or Java to build its content delivery and recommendation system? The answer may surprise you.

Erikka Innes · May 11, 2021

Photo by Hrayr Movsisyan on Unsplash

Video trends · 7 min read

Tips for creating a live stream that every live streamer should know

Creating a live stream can be daunting, but not with api.video's beginner guide to planning, marketing and broadcasting for the first time!

Erikka Innes · May 4, 2021

Choosing the right bitrate for your OBS live stream text

Video trends · 7 min read

Choosing the right bitrate for your OBS live stream

OBS is a powerful, versatile tool for live streaming. This guide will walk you through the basics of how to choose the right bitrate for your live stream.

Erikka Innes · April 29, 2021